Manufacturing eCommerce Success

Metal Mafia + Above the Fray = Manufacturing eCommerce Success

Metal Mafia + Above the Fray = Manufacturing eCommerce Success.  As a manufacturer, taking the plunge into eCommerce brings many challenges as well as lots of possible stress. Partnering with the RIGHT eCommerce firm plays a critical role…
Temple University SBDC

Temple University SBDC Offers eCommerce Workshop Featuring Falconer Electronics

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The Temple University SBDC kicks off a 10 part eCommerce webinar series exclusively for manufacturers. The first webinar of the series, eCommerce 101 for Manufacturers, features Falconer Electronics.  This exciting program takes place on Tuesday,…
Manufacturing eCommerce Success

Harry Moser of the Reshoring Initiative Speaks at Manufacturing eCommerce Success

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Our eCommerce partner, B2Btail, hosts Harry Moser of the Reshoring Initiative this Friday, March 19 at 1:30 EST at the Manufacturing eCommerce Success webinar series.  Click here to register for this exciting webinar on Reshoring Harry shares…
Montana MEP

Montana MEP Offers eCommerce Workshop Featuring Falconer Electronics

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The Montana State University MEP teamed up with B2Btail.com to offer an exciting eCommerce virtual workshop for manufacturers featuring Falconer Electronics as a case study to help you with your eCommerce journey. This exciting program takes…
Illinois MEP LinkedIn Workshop

Falconer Electronics Featured in Illinois MEP LinkedIn Workshop

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IMEC, the Illinois MEP (Manufacturing Extension Partnership) offers an exciting LinkedIn workshop on Thursday - Feb 18 at 11:30 CST which features Falconer Electronics.  Click here to register for the LinkedIn workshop Are you taking full…
University of Nebraska MEP

Falconer Electronics Featured in University of Nebraska MEP LinkedIn Workshop

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The University of Nebraska MEP (Manufacturing Extension Partnership) offers an exciting LinkedIn workshop on Thursday January 28th at 10:00 EST.    Click here to register for the LinkedIn workshop. Are you taking full advantage of the possibilities…
IMEC

IMEC Offers eCommerce Workshop Featuring Falconer Electronics

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IMEC, the Illinois MEP (Manufacturing Extension Partnership), teamed up with B2Btail.com to offer an exciting eCommerce virtual workshop for manufacturers which features a case study with Falconer Electronics.  Click here for registration: DRIVE…
Digitalization Sprint

Double Down on Your Digitalization Sprint for 2021

Are you stretching out for your Digitalization Sprint?  Your role as a manufacturing  expert allows you to exhaust your energy and passion with making goods as efficiently, effectively and profitably as possible. You have outstanding systems…

OHIO MEP (CIFT) eCommerce Workshop Featuring Falconer Electronics

The Ohio MEP (CIFT) teamed up with B2Btail.com to offer an exciting eCommerce virtual workshop for manufacturers which features a case study with Falconer Electronics.  CIFT, the Center for Innovative Food Technology is part of the vibrant…
Alibaba Digital Sprint

Falconer Electronics Featured in Alibaba’s Digital Sprint Webinar Series for Manufacturers

Alibaba Group is hosting a free seminar, the Digital Sprint. This program targets US based small as well as medium (SMB) size manufacturers in November and December to wrap up 2020.  The lecture series has been named Digitization Sprint For…

Capitalizing on eCommerce for the Holidays

Due to the pandemic, US layoffs remain high and many people are dependent on government aid, relying on unemployment, or getting help from family and friends to pay for everyday expenses. Given the upheaval of 2020, one would expect the rest…

Univ. of Nebraska MEP eCommerce Workshop Featuring Falconer Electronics

The University of Nebraska MEP and B2Btail teamed up to present the "Manufacturing eCommerce Success" workshop which features Falconer Electronics as a case study.  This exciting program takes place on Thursday November 5th at 10:00 est.  Click…
Manufacturing Marketing World

Manufacturing Marketing World is Dedicated to Helping Manufacturers Grow

The mission at Manufacturing Marketing World is to provide education to manufacturers that helps them reach more prospects, as well as generate more sales. Through day long conferences, and webinars, MMW is dedicated to helping manufacturers…
York SBDC

York SBDC (NYC) Features Falconer Electronics in eCommerce Workshop

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The York SBDC teamed up with the the Merchant Association (MARLS NYC) to offer an exciting eCommerce workshop featuring Falconer Electronics.  The eCommerce workshop takes place Tuesday October 20 at 7:30 est.  Click here to learn more…
Core Strengths

Focus on Your Core Strengths for Your Keyword Strategy

Focusing on your core strengths for your keyword strategy plays a critical role in executing a successful eCommerce strategy.  Especially since targeting your core strengths allows you to better market and brand your business by beating the…

eCommerce Allows You to Test Market New Products & Ideas (Cheaply)

Another powerful benefit available with embracing eCommerce for manufacturers: eCommerce allows you the opportunity to explore the market by testing new products and ideas.  In other words, eCommerce enables you to create your very own R &…
SBA eCommerce Boot Camp

Buffalo SBA eCommerce Boot Camp Webinar Series Continues on Sept 24

The Buffalo SBA has teamed up with the Buffalo SBDC and the Jamestown SBDC to offer the SBA eCommerce Boot Camp for Small Business.  This exciting webinar on eCommerce Strategies concludes on September 22 at 10:00 EST with the last step of…
Job Shop

8 Steps to Conquer the “Job Shop Challenge” with eCommerce

Are you a custom manufacturer or contract manufacturer? Otherwise, known as a job shop.  Well, most custom manufacturers find great difficulty conquering the "Job Shop Challenge".  What exactly is this particular "Job Shop Challenge" that…
MFG Out Loud

GET REAL Marketing for Manufacturers with MFG Out Loud

Guess what? There is a new Sheriff in town amongst the world of podcasts for manufacturers. MFG Out Loud!  Actually, I should say, sheriffs. Allison DeFord and Ray Ziganto are the Hosts with the Mosts!  This outstanding podcast targets those…

Captain Your Ship! eCommerce Helps You Stay in Your Wheelhouse 

Another tremendous benefit for manufacturers embracing eCommerce: eCommerce allows you to stay in your wheelhouse.  As a manufacturer, ever find yourself stumbling out of your wheelhouse?  Drifting down a path that falls outside of your…
Proprietary Process

Hey Manufacturer, Let’s Scale Your Proprietary Process with eCommerce

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Scale Your Proprietary Process! How?  With eCommerce.  Let's discuss further.  eCommerce Answers the Call Yes indeed, eCommerce allows you to Scale Your Proprietary Process. However, before we discuss eCommerce, let's take a look…

Blogging Reduces that “Social Distance” Between You and Your Customers

Randy McNeely, who owns the title "Kindness Champion" and also serves as the executive producer of "The Kindness Hunters" TV Show recently shared this thought, "I prefer not to use the phrase 'social distance'. As social creatures, we are 'physically…
capital-expenditures

Another Incredible eCommerce Benefit: No Major Capital Expenditures

Another incredible benefit that comes with embracing eCommerce for manufacturers: No major capital expenditures.  For the record, I am CHEAP. Extremely cheap.  Feel free to ask my wife, friends, family or even my 140 LB Rottweiler.  Actually,…
menu

Hey Manufacturer, What’s on Your Menu? Perhaps a Plate of eCommerce?

As a manufacturer, what is on your menu? What is your specialty? You know, your signature dish. In other words, what are you known for that customers eagerly line up to get a taste? For many manufacturers, this may come as a loaded question. As…
soulmates

Seeking Soulmates: Does Your Website Attract Dream Customers?

Seeking soulmates. Isn't that basically the goal or function of a business website?  Most websites play the role of matchmakers in some capacity or another.  Not in the sense of an actual date, but a website matches you with a solution…
No Receivables

No Receivables: Manufacturing eCommerce Strategies Benefits Cash Flow

One of my absolute favorites on the list of eCommerce Benefits: No Receivables!  Well, truth be told, trying to pick a favorite eCommerce benefit is like trying to pick a favorite child.  However, can you imagine a life with NO receivables?  Sounds…

Eliminate the Cumbersome RFQ Process with eCommerce

Another key ingredient on the list of eCommerce Benefits for manufacturers includes cutting down or even eliminating the cumbersome Request-for-Quote (RFQ) process.  Especially since going through the RFQ process is a huge expense to your…

Applying The Theory of Constraints to Your eCommerce Strategy

In a previous post, we discussed the classic business book, “The Goal” which shares a fascinating story describing the powerful results utilizing the Theory of Constraints. The Theory of Constraints applies to the practice of uncovering…
Ground Straps on Amazon

Falconer Electronics Lands #1 for Braided Ground Straps on Amazon

Exciting news! Falconer Electronics recently landed the #1 position for Braided Ground Straps on Amazon.  As a matter of fact, Amazon even awarded our Ground Straps the coveted "Amazon's Choice" banner.  As a small U.S. manufacturer, this…

Like It or Not, Your Website is Your 24 Hours a Day Sales Rep

Like it or not, your company website is your 24 hours a day, 7 days a week sales rep.  With that in mind, if your website is not an absolute top priority or even worse, an afterthought, an extremely important question to ask yourself:  WHY? Your…
No Goal

No Goal + No Direction = Where on Earth are We Going?

No Goal + No Direction = Where on Earth are We Going?  “If you don't know where you are going, you'll end up someplace else.” ~ Yogi Berra - New York Yankees Hall of Fame Catcher Have you found throughout your career that there…

eCommerce Checklist: Manufacturing eCommerce Strategies

The time has finally come for you to join the massive B2B eCommerce party. In fact, it's the $1.8 TRILLION B2B eCommerce party! One challenge though: Where to start? Wouldn't it be great to have an eCommerce checklist to walk you through the…

Teaming Up with Online Marketplaces at Falconer Electronics

One strategy to strongly consider while expanding your eCommerce footprint includes teaming up with Online Marketplaces.  As a manufacturer, placing your products on an Online Marketplace opens doors that otherwise would simply not exist.  In…
Webpression

You Have Only One Chance to Make an Outstanding First Webpression

You have only one chance to make an outstanding first Webpression.  Wait, what is Webpression? So glad you asked. Webpression is defined as "The judgment one makes when viewing a website for the first time". Actually, I just made that up. Well…
Get in the Game

A Minimum Viable Product Helps You “Get in the Game” 

Sometimes you need to leave the sideline and just "GET IN THE GAME!" A Minimum Viable Product helps you do just that.  It offers an incredibly powerful strategy to help you "Get in the Game". Quickly and efficiently.  Even when not fully…

Two Options for Custom Manufacturers Implementing eCommerce

Manufacturers Implementing eCommerce. Actually sounds quite interesting, right? An "old-school" traditional business taking on new technology. Well, eCommerce isn't really new anymore. It's an active part of our daily lives now. At least…

 3 Step Approach To Scaling eCommerce for Manufacturers

Scaling eCommerce for the first time can be daunting. Intimidating. Frustrating. However, it doesn't need to be that way. Once you have made the outstanding decision to jump into the eCommerce arena, it's now time to roll up your sleeves and…
Change

19 Tips for Curing “I Hate Change” (Plus a Healthy Dose of eCommerce)

"It is not necessary to change. Survival is not mandatory." ~ W. Edwards Deming - 20th Century Global Quality Expert   That's a powerful quote and also a scary thought as well.  Do you hate change? On the other hand, maybe you…
podcast

Podcast Recommendations for the Entrepreneur in You

Isn't it amazing how podcast mania has taken off? It seems like there is a podcast for virtually any subject that has a following of some type. Listening to a dynamic podcast while performing a brain-free task certainly provides tremendous…

Top 13 Reasons Why Manufacturers Struggle with eCommerce

Why do some Manufacturers Struggle with eCommerce?  Struggle in the sense of wondering where to even start. Additionally, struggling with the question if eCommerce will actually provide a return for their business.  As the saying goes,…
Ben Baker

Building Trust with Author & Podcast Host Ben Baker

If you enjoy engaging business podcasts with a dynamic host, we strongly recommend checking out the Ben Baker podcast: The YourLIVINGBrand.live Show.  The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do,…
Manufacturing Marketing World

Falconer Electronics Presenting at Manufacturing Marketing World 2019

The team at Falconer Electronics is absolutely thrilled to be invited to present at Manufacturing Marketing World 2019.  Manufacturing Marketing World 2019 offers a dynamic program on Inbound Marketing strategies for manufacturers.  Click…

The SBDC Recognizes Falconer Electronics

Our team is completely honored to be recognized by the Small Business Development Center (SBDC) at JCC.    We extend a huge thank you for all of their help!      SBDC Success Story: Falconer Electronics   September…

Dying to Enter the eCommerce Graveyard: Please Don’t Be Next

"Here lies a once great company that millions of consumers loved and adored which is now being laid to rest." - Tombstone of a once great company found in the eCommerce Graveyard. The brick and mortar “Retail Apocalypse” is upon us and…

Blog Topics for Manufacturers

Blog topics? What blog topics do customers actually want to read?  If you are considering blogging, where do you actually start? How do you select content and ideas to blog about?  In addition, does blogging really help a business?  More…
Sherpa

Do You Need a Sherpa to Climb The Mountain of Entrepreneurship?

Do you have a Sherpa in your life? In other words, a trusted guide to help you conquer the extreme challenges of life.  Especially for business owners and entrepreneurs.  In a recent blog post, we discussed the outstanding book authored…
Alison Levine

“On The Edge” by Alison Levine is a Must Read Book

Looking for inspiration? Motivation? Are you finding the challenges ahead of you similar to climbing Mt. Everest? If so, then you need Alison Levine in your life. Who is Alison Levine?  Well, we are glad you asked. According to AlisonLevine.com,…

Theory of Constraints: Focusing on “The Goal”

In our last post, we provided a book review on the business classic, "The Goal". "The Goal" shares a fascinating story describing the power results utilizing the Theory of Constraints. Discovering bottlenecks. Road bumps. In other words, identifying…
Linkody

Linkody: The Backlink Tracker

We recently discovered an outstanding tool to help with your SEO and internet marketing strategies: Linkody - The Backlink Tracker.  Linkody is a backlink monitoring tool that enables customers to find, track, and analyze valuable backlinks.…
Herb Kelleher

Herb Kelleher: Entrepreneur, Maverick and Airline Icon

Just to kick things off, we LOVE Southwest Airlines! Not just as customers but also as a company to admire and emulate. Why? It's all about the company culture. How has Southwest separated themselves from the competition for all of these years?…