Linkody

Linkody: The Backlink Tracker

We recently discovered an outstanding tool to help with your SEO and internet marketing strategies: Linkody - The Backlink Tracker.  Linkody is a backlink monitoring tool that enables customers to find, track, and analyze valuable backlinks.…
Herb Kelleher

Herb Kelleher: Entrepreneur, Maverick and Airline Icon

Just to kick things off, we LOVE Southwest Airlines! Not just as customers but also as a company to admire and emulate. Why? It's all about the company culture. How has Southwest separated themselves from the competition for all of these years?…
Start With Inspiration

Start With Inspiration: Did You See Katelyn Ohashi Perform?

When building a company culture, where do you start? Do you start with inspiration? A purpose? Can you get behind a cause and give everything you've got? More importantly, can you inspire your team as well as your customers to feel your passion?…

Book Review: "Start With Why" by Simon Sinek

Start With Why! Why should you start with WHY? What does it actually mean to start with WHY anyway? In his book "Start With Why", Simon Sinek pulls together powerful stories and examples of individuals who built wildly successful companies…

Book Review: The Five Dysfunctions of a Team: A Leadership Fable

In a recent post, we discussed creating a team and culture based around reliability. Reliability leads to consistency, stability, quality and most of all, happy customers. To follow up on this important topic, today we explore an incredible…

Build a Team and Culture Dedicated to Reliability

Reliability. What is the first thing that comes to mind when you hear the word reliability? Especially when dealing with a new vendor or sales person who declares themselves reliable? The Webster Definition of "Reliability" states:   1: the…
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Blogging Benefits for Manufacturers

Does blogging really work for manufacturers? In particular, for custom manufacturers? Are blogging benefits really worth the time and investment? Common questions that manufacturers ask when considering a blog strategy: Will blogging…
Walmart sign with American flag

Walmart History: How Walmart Became What It Is Today

Walmart, The Unlikely Beginning Before there was a Walmart there was Walton’s 5&10. Sam Walton had previous retail experience. Therefore, Sam Walton opened the Walton’s 5&10 in Bentonville Arkansas. Why Bentonville of all…
Dennis Brown

Ask Dennis Brown: Dynamic Entrepreneur & LinkedIn Expert

Our team at Falconer Electronics attended a LinkedIn workshop at a local community college presented by LinkedIn expert, Dennis Brown. We were completely blown away by his dynamic presentation. The knowledge, experience as well as creative…
Sam Walton

Sam Walton Quotes on Customers, Success, and Leadership

Sam Walton was the founder of Walmart. He valued his customers as well as his employees. Therefore, he encouraged his employees to be great leaders. He also encouraged them to be successful. Walton also believed that the customer should come…
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American Made: Understanding "All or Virtually All"

Many small manufacturers in the U.S. struggle to determine if the product that they assemble, manufacture or produce truly qualifies for the labels "Made in USA" or "American Made". Complying with American Made Standards The world is shrinking…

Do You Use Google AdWords to Boost Your Business?

Businesses plunging into ecommerce in the 1990's certainly faced many challenges. One of the greatest challenges? Finding new customers. Think about this for a moment..........Google did not exist back then. Let alone Google AdWords to help…